Founded in 2003, originally as classic ratio (ok, we don’t really know why either), we started this journey to offer clients a one-stop-shop service to the creative world. After a short time, it soon became clear that a change in direction was needed – the addition of a creative design solution. After many a long night and some very strange conversations, purewhite creative was born and after a small re-brand our next chapter began.
2008 saw us take another direction. As work increased, clients doubled, new services were offered and two more directors joined, the newly formed ‘Purewhite Creative Group’ leads us into the next part of our journey.
15 years on a new chapter begins, with the purchase of our own building and our new home : The Chapel of St. Luke. We have just moved in so watch this space for updates…
Throughout our journey, one thing has remained – to take the best of our experiences and combine them with a no nonsense, reliable approach to delivering top level creative solutions to match client needs.
We supply the Magic + Logic.
Magic + logic have coloured everything we do. We’ve consistently combined the two to provide the full spectrum of creative & production services from concept to completion.
To us, magic is the art of achieving results that defy explanation through the use of talented staff with boundless creativity. We produce groundbreaking work, from initial idea through the complete creative process to finished final product, across all media.
We use logic to develop processes that work. We keep it simple. You’ll deal with one person throughout the process, so you always know where you are and who to talk to. What’s more, however magical our creative ideas, we make them adhere to strict, logical pricing structures. Whether it’s a set fee or a pre-approved rate card, you always know what you’re paying for.
The magic of creativity combined with the nuts and bolts of Logic, working together seamlessly.
After two years of searching for the right property, we took the hard decision to leave good ol’ London town and purchase a converted Chapel, just outside of London, for our new offices. And so our next chapter begins.
The Chapel of St Luke
The chapel itself was built circa 1897, and offers 5500 sqft of office space, with all original features left intact, like our boardroom in the nave with all it’s stained glass windows showering light across the floor. Unfortunately, the original church organ has been removed but historians have informed us that it is now in a new home, all working and functional in Sydney, Australia.
The Chapel was originally built to service the Stone House lunatic asylum. What a fitting environment for a bunch of creatives and production staff! It is a distinct building, forming an ornamental and pleasing object from all points of view. The external walls are faced with flint from the local chalk quarries and the dressings and finials are of brown Portland Stone. It truly is a calming, beautiful place to work. Internally it consists of a nave, lighted by numerous stained glass windows on each side and a five-light stained glass window to the west gable. The hammer beam roof of the nave, a feature of the interior, is in solid oak. The Chancel is formed with an octagonal eastern end, lighted by a single-light window in each side and is paved with encaustic tiles. The walls are faced with alabaster in panels and the windows of the Chapel are of stained glass produced by Heaton, Butler and Bayne.
The history behind the chapel is a story in itself. Why not pop-in to see for yourselves.